Liv is a channel pay TV in Latin America. It is owned by Discovery Communications . The channel was launched in October 1997 as the local version of the Travel Channel. After the purchase by Discovery Communications and BBC , the channel was then renamed "The New Travel Channel, People + Arts" (pronounced "People and Arts"), and again renamed as simply " People + Arts .Liv is a channel pay TV in Latin America. It is owned by Discovery Communications . The channel was launched in October 1997 as the local version of the Travel Channel. After the purchase by Discovery Communications and BBC , the channel was then renamed "The New Travel Channel, People + Arts" (pronounced "People and Arts"), and again renamed as simply " People + Arts .
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